Is Your Online Presence Damaging Your Job Prospects?

With more than 60% of employers researching potential employees on social media, it’s fair to say that your online presence plays an increasingly more important role in shaping your career prospects.

It’s therefore imperative to put time and effort into ensuring your online profiles are a true reflection of who you are and a side that you want prospective employers to see!

LinkedIn

LinkedIn is probably the largest and most influential online platform for professionals and often viewed as an unofficial online CV, whether you’re looking for work or not. It’s where most people shape their professional image and engage with peer groups within their respective fields. It’s important to consider the following:

  • Have a professional, high-resolution, recent profile image
  • Ensure your job history and education is up to date
  • Highlight key skills, accountabilities, and accomplishments
  • Create, or join and contribute to relevant groups
  • Request recommendations and endorsements from customers and not just current colleagues will make you a much more attractive prospect for potential employers

Facebook

It’s important to ensure your privacy settings on Facebook are restricted and that your profile doesn’t allow those outside of your friendship group to see your timeline. Funny videos and memes probably aren’t going to positively impact your job search.

  • Know what others can see on your page through the ‘view as’ facility on your profile page
  • Review Facebook’s privacy settings and ‘limit past posts’ if required
  • Review and keep your photographs, posts and tags hidden
  • Remove your Facebook page from being searchable via third party applications, such as Google.

Misconstrued or poorly judged comments that are visible to the public can result in you losing out on job opportunities or valuable interviews.

Twitter

Twitter is a microblogging site considered by most to be more appropriate for personal use.

Twitter is renowned for heated debate on trending topics so it’s important to remember that all discussions and contributions are visible to the public unless you have your privacy settings under control. Don’t get drawn into debating risky subject matter that could be misinterpreted or deemed inappropriate by potential employers. A Twitter presence can be valuable and rewarding, but creating private lists is a good way to maintaining some privacy on who you follow and who follows you. While it‘s possible to hide personal information from the public on Twitter, including your tweets, tweets you’re tagged in, people you follow, and people who follow you, employers will be able to see details you provide about yourself in your bio so keep it clean!

Matt McKenna, Head of Software Development at Cubiq says, “Social media is a powerful tool and can open up a world of opportunities, but it’s also important to keep in mind that all past posts on any platform can come back to bite you! Keep your privacy in check, especially if you’re an active jobseeker…”